---
title: "CRM - VisBook"
canonical: "https://visbook.com/features/crm/"
language: "en-US"
last_updated: "2023-09-16T15:55:43+00:00"
---

# CRM

So you can easily follow your guests throughout their journey, there is a built-in CRM system in the PMS – a feature that will soon become your sales department’s best friend. You can follow-up with your customers, find information about conference guests, keep track of your most loyal guests and analyze available offers. Share follow-ups with colleagues in each department for better control and consistency.

Did someone call in sick? No problem. A reminder will be sent to the back-up staff and the relevant departments regarding important customer activities. In the CRM function you can also distribute email conversations with important customers to your colleagues without having to log in to any private email accounts. Furthermore, it’s possible to create and send marketing emails, promotional offers and news to registered guests in your system. Finally, VisBook also offers an easy way to categorize your guests which makes it easy to keep track of the most loyal ones and your other valuable customers.

- All customer contacts in one system
- Email directly from VisBook
- Keep track of key customers
- Follow-up at department level

![CRM-img](https://visbook.com/wp-content/uploads/2020/06/Feature_website_CRM_visbook-1.png)

## A selection of our features

### Point of Sale (POS)

[Point of Sale (POS)](https://visbook.com/features/point-of-sale-pos/)

Optimized POS procedure which speeds up your daily operations.

[Read more](https://visbook.com/features/point-of-sale-pos/)

### CRM

[CRM](https://visbook.com/features/crm/)

All relevant customer information is included in the PMS.

[Read more](https://visbook.com/features/crm/)

### Accounting & Economy

[Accounting & Economy](https://visbook.com/features/accounting-economy/)

Don't spend time on everyday accounting – once a month is enough!

[Read more](https://visbook.com/features/accounting-economy/)

_Markdown version of https://visbook.com/features/crm/ for AI agents. Site index: https://visbook.com/llms.txt_