{"id":484,"date":"2020-03-19T09:28:32","date_gmt":"2020-03-19T09:28:32","guid":{"rendered":"https:\/\/visbook.com\/?p=484"},"modified":"2020-09-24T05:53:06","modified_gmt":"2020-09-24T05:53:06","slug":"derfor-er-det-viktig-a-vaske-kunderegisteret-7-fordeler","status":"publish","type":"post","link":"https:\/\/visbook.com\/no\/derfor-er-det-viktig-a-vaske-kunderegisteret-7-fordeler\/","title":{"rendered":"Derfor er det viktig \u00e5 &laquo;vaske&raquo; kunderegisteret &#8211; 7 fordeler"},"content":{"rendered":"<p><strong>\u00c5 ha god kundeoversikt kan v\u00e6re betydningsfullt p\u00e5 flere plan. N\u00e5r du f.eks. skal planlegge kommende \u00e5r eller utforme en kampanje, er kundeinformasjon alfa og omega. \u00c5 jobbe med fakta er enklere enn \u00e5 basere strategier p\u00e5 antagelser, og det er ogs\u00e5 enklere \u00e5 evaluere. Hvordan gj\u00f8re gode analyser av beleggingsgraden eller kampanjeresultatet? En god begynnelse er et oppdatert og &laquo;nyvasket&raquo; kunderegister.<\/strong><\/p>\n<h4><a href=\"#derfor-skal-du-oppdatere-kunderegisteret\" id=\"derfor-skal-du-oppdatere-kunderegisteret\" class=\"heading-link\"><i class=\"fa fa-link\"><\/i><\/a><strong>Derfor skal du oppdatere kunderegisteret:<\/strong><\/h4>\n<ul>\n<li>Enklere \u00e5 analysere din n\u00e5v\u00e6rende kundemasse<\/li>\n<li>Korrekt statistikk<\/li>\n<li>Lage relevante kampanjer<\/li>\n<li>Du f\u00f8lger GDPR-lovgivningen<\/li>\n<li>Enklere \u00e5 lage en god kunderelatert kommunikasjon basert p\u00e5 fakta (f.eks. forskjellige kommunikasjonm\u00e5ter til ulike kundegrupper)<\/li>\n<li>Enklere for resepsjonister og andre i bedriften \u00e5 finne riktig informasjon<\/li>\n<li>Bredere forst\u00e5else for hvem kunden er og hva de vil ha<\/li>\n<\/ul>\n<h4><a href=\"#riktig-informasjon-men-pa-forskjellige-plasser\" id=\"riktig-informasjon-men-pa-forskjellige-plasser\" class=\"heading-link\"><i class=\"fa fa-link\"><\/i><\/a><strong>Riktig informasjon, men p\u00e5 forskjellige plasser?<\/strong><\/h4>\n<p>Mange av hotellene, campingplassene og konferansebedriftene som kj\u00f8rer VisBook, har gjester som kommer igjen og igjen. Men n\u00e5r det er hektisk og en booking skal registreres raskt, s\u00e5 kan informasjonen i kundekortet bli feil eller mangelfull. Dette er en vanlig \u00e5rsak til at mange har dobbeltregistreringer i kunderegisteret. Mangelfull informasjon p\u00e5 et kundekort kan v\u00e6re \u00e5rsaken til at dobbeltregistrering gj\u00f8res, derfor er det viktig \u00e5 rydde opp ogs\u00e5 blant disse. Hvilket kundekort skal vi bruke p\u00e5 v\u00e5r kunde Eksempelkunde AS denne gangen&#8230;? Ofte finnes det viktig informasjon i begge kundekortene, et kundekort inneholder mailadresse og fornavn, et annet kundekort inneholder telefonnummer &#8211; her finnes det alts\u00e5 en funksjon i VisBook som gj\u00f8r det enkelt \u00e5 |Sl\u00e5 sammen kunder|. Resultatet er at all informasjon kommer p\u00e5 ett kundekort, fremtidige bookinger forenkles og statistikken blir rett.<\/p>\n<h4><a href=\"#hvordan-forsikrer-man-seg-om-at-kundekortet-forblir-rent\" id=\"hvordan-forsikrer-man-seg-om-at-kundekortet-forblir-rent\" class=\"heading-link\"><i class=\"fa fa-link\"><\/i><\/a><strong>Hvordan forsikrer man seg om at kundekortet forblir \u201drent\u201d?<\/strong><\/h4>\n<p>G\u00e5 igjennom booking-rutinene, eventuelt kompletter de rutinene dere allerede har, slik at alle i bedriften f\u00f8lger samme rutiner n\u00e5r man legger inn kunder i kunderegisteret.<\/p>\n<p><a href=\"https:\/\/support.visbook.no\/article\/show\/18497-kunderegister-slette-kunder\"><span style=\"color: #0000ff;\"><em>Her finner du forklaring p\u00e5 hvordan oppdatere\/&raquo;vaske&raquo; kunderegisteret.<\/em><\/span><\/a><\/p>\n<p><a href=\"https:\/\/support.visbook.no\/article\/show\/18481-kunderegister-sl-sammen-kunder\"><span style=\"color: #0000ff;\"><em>Her finner du forklaring p\u00e5 hvordan du sl\u00e5r sammen kundekort.<\/em><\/span><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>Lykke til!<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p class=\"read-more\">\u00c5 ha god kundeoversikt kan v\u00e6re betydningsfullt p\u00e5 flere plan. N\u00e5r du f.eks. skal planlegge kommende \u00e5r eller utforme en&#8230;<\/p>\n","protected":false},"author":14,"featured_media":485,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[26],"tags":[],"class_list":["post-484","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blogg-no"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Derfor er det viktig \u00e5 &quot;vaske&quot; kunderegisteret - 7 fordeler - VisBook<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/visbook.com\/no\/derfor-er-det-viktig-a-vaske-kunderegisteret-7-fordeler\/\" \/>\n<meta property=\"og:locale\" content=\"nb_NO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Derfor er det viktig \u00e5 &quot;vaske&quot; kunderegisteret - 7 fordeler - VisBook\" \/>\n<meta property=\"og:description\" content=\"\u00c5 ha god kundeoversikt kan v\u00e6re betydningsfullt p\u00e5 flere plan. 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